Louder Than Liftoff

Louder Than Liftoff is a boutique American pro-audio company that designs and manufactures high-end analog and digital studio equipment for music production, mixing, mastering, and recording. The company is based in Silicon Valley, California, and is known for combining vintage-inspired analog sound with modern engineering and distinctive industrial design.

The company was founded by Brad McGowan, a former aerospace mechanical engineer who transitioned into audio engineering and gear design. Louder Than Liftoff’s philosophy centers around creating tools that are not only sonically excellent, but also visually and tactilely inspiring for music creators. Their stated mission is to build “imaginative products that achieve a synergy of sight, sound, and tactile experience.”